TRANSFORMING THE WORLD THROUGH COMEDY

INAUGURAL EVENT AND PARTNERSHIP

November 16th Event to Take Place in

New York, Chicago and Los Angeles

Headliners Include Russell Peters, Marc Maron,

Jeff Ross and Bobby Slayton, others TBA

By Fred Starr

Ritz Carlton Hotel, Marina del Rey ,CA (Hollywood Today)10/18/11/—The newly formed Transforming the World Through Comedy conceived by comedy industry leaders Amber J. Lawson, Zoe Friedman and Jodi Lieberman announce their inaugural event and their 2011 catalytic philanthropy partnership with Off the Mat Into the World at the Digital Hollywood Comedy Summit at the Ritz Carlton in Marina Del Rey. Transforming the World Through Comedy was created to raise funds for worldwide catalytic philanthropy and will launch its first comedy fundraiser streamed live from New York City , Chicago and Los Angeles on November 16th 2011.

“Transforming the World Through Comedy is an annual multi-platform global event to raise funds through comedy performances in venues & streamed live from various time zones around the world,” says Amber J. Lawson co-founder of TWTComedy. “The funds raised will support the chosen catalytic philanthropy.”

“As comedy business veterans, we are surrounded by the gift of laughter and know the power of it.  This has compelled us to use our relationships to take positive action to affect change in the world,” says Jodi Lieberman co-founder of TWTComedy.

This year’s event will take place on November 16th and will be hosted by comedy clubs in three cities; Gotham in New York City , Zanies in Chicago and The Hollywood Improv in Los Angeles .  Transforming the World Through Comedy will debut over three time zones and on multi-platforms.  Tickets can be purchased for the live shows.  Additionally, the shows will be live streamed on TWTComedy.com. The show starts at 8pm in New York and Los Angeles and 8:30 pm in Chicago .

The line-ups** for this year’s premiere event includes:

New York City/Gotham Comedy Club – Judy Gold

Chicago/Zanies Comedy Club – Bobby Slayton

Los Angeles/Hollywood Improv – Russell Peters, Marc Maron, Retta, Jeff Ross, Ben Morrison

** line-ups subject to change

TWTComedy is proud to be partnering with Off the Mat Into the World for the 2011 catalytic philanthropy initiative.  This yoga based charity activates leaders who want to make a difference around the world.  OTM’s work creates sustainable change around the globe.  This year, the funds raised will go to OTM’s Global Seva projects creating stability in Haiti through local projects such as building schools for orphaned children and micro-financing support for small businesses.  In addition, funds will also be benefitting the Empowered Youth Initiative in the United States .

Tickets for the live shows are $35 and donations are accepted on the twtcomedy.com site. Our social media and distribution partners include LaughStub, a TicketMob company, and Take Part a division of Participant Media.

To purchase tickets or donate visit www.twtcomedy.com or www.laughstub.com

Gotham

http://www.laughstub.com/buyTicket.cfm?showTimingID=116834

Hollywood Improv

http://www.laughstub.com/buyTicket.cfm?showTimingID=116542

Zanies Chicago

http://www.laughstub.com/buyTicket.cfm?showTimingID=116835

About Transforming The World Through Comedy (TWTComedy.com)

Off the mic and into the world. Transforming the World Through Comedy is the annual global event brainchild of Amber J. Lawson, Zoe Friedman and Jodi Lieberman. The multi-platform event raises funds and awareness through comedy performances in venues & streamed live from various time zones around the world.  The funds raised support the annual catalytic philanthropy.

Zoe Friedman was Vice President of Original Programming at Central Central for the last 10 years.  Prior to that, she booked and produced stand-up comedians for Late Show with David Letterman.  She is currently working on a documentary about The Improvisation.

Amber J Lawson – most recently served as AOL’s Head of Programming and Development, Comedy Publisher for Babelgum Global and is currently the Chairman of IAWTV Awards.

Jodi Lieberman spent over 10 years programming and heading the world renowned Montreal Comedy Festival: Just For Laughs. She currently works at Parallel Entertainment where she manages the careers of internationally celebrated comics.

About Off The Mat into the World

Off the Mat Into the World is mobilizing people around the globe to take action, create change, and do good. Through leadership training, community organizing, and local and global service projects, we help yogis use the power of yoga to create positive social change. By combining service work with yogic themes of awareness, sustainability, and purpose, we work to create long-term impact on people, communities, and projects around the world.  Proceeds from this benefit will go toward Off the Mat programs like the Global Seva Challenge Haiti, which supports on-the-ground, local projects to create financial stability and jobs in the region; Empowered Youth Initiative, which serves to reverse the disruptive cycles facing city youth in LA and other urban centers; and Project Springboard, a program that provides necessary funding and training to our highest level leaders, who are actively serving locally and globally through their own innovative projects and nonprofits.

www.digitalhollywood.com

Wendy Zocks

Wendy Zocks Public Relations

1420 Camden Ave.

Suite 11

Los Angeles, CA 90025

310-231-0444

wendy@wendyzockspr.com