By Karen Ostlund
HOLLYWOOD CA (Hollywood Today) 05/11/08 — Fashion Factory Boutique celebrated their new West Hollywood store location yesterday on Beverly Boulevard near the Beverly Center with big fanfare and a celebrity shopping bash.
The Factory took over after “Oliver” closed its door last month.
A lot of well-known faces showed up throughout the evening to show support. A few of them were Traci Bingham, Steve Valentine, Keith Robinson and the Nelson brothers.
Cocktails, hors d’oevres and a chocolate fountain was on the menu for the shoppers.
The Fashion Factory boutique is more the size of a two floor flagshipstore and its sells Italian and French designer clothes for both men and women and some lines sells even children’s wear. Designercollections comes imported from Armani mens jackets, dresses, shoes and bags from Dolce & Gabbana,shorter coloredfull summer dresses from M Missoni and much more.
“The price is right” with its 50-60% off retail price of clothes and up to 35 % off of shoes and accessories, all according to my French speaking salesclerk.
The clothing lines come directly from Milan and Paris runway shows of the previous seasons’ collections. Only the shoes and bags are from this Fall 2008 season lines.
Pieces run $200-300, but that is a bargain for name designer lines.
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